Photo: E-commerce concept image Credit: Varun S/Wikimedia Commons
The holiday shopping season began with a resounding rise in online sales, with American retailers chalking up $ 7.9 billion in sales.
And that is not all as the Internet sales are expected to rocket further to unprecedented levels on Cyber Monday.
A Reuters report, citing Adobe Analytics – which records data on the retail sales, says the Cyber Monday sales are expected to be the largest ever in a day at $ 6.6 billion.
The news service also quoted the figure of $ 7.9 billion in combined sales on Black Friday and Thanksgiving holidays.
The spending trends this year indicates newfound confidence in the rebounding economic growth, which has added new jobs across several areas of economic activity.
According to market researchers, Amazon is believed to have scooped up as much as 50% of the online sales on Black Friday.
The massive jump in the online sales has animated the debate about the future of brick-and-mortar sales. Will they survive in the face of staggering online sales?
But the large stores at several places across the country were filled with customers.
According to a CBS report around 116 million people thronged stores and malls on Black Friday.
Amazon, Best Buy, Target and Walmart have launched huge campaigns to compete for their share of sales on Cyber Monday, which begin on Sunday.
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